Agenda

The latest in political campaign strategy, tactics and techniques

8:00am – 9:00am

Registration & Breakfast

9:00am – 9:45am

General Session: Surviving 2020: How the Presidential Race Will Shape Campaigns Up and Down the Ballot

Location: Academy Hall

9:45am – 10:00am

Networking Break

10:00am – 10:30am

Fireside Chat: Can Traditional Media and Digital Strategists Get Along?

Location: Academy Hall

10:30am – 11:15am

Main Stage Talk: Diversity in Campaign Leadership: Why It’s a Strategic Imperative

Location: Academy Hall

Main Stage Talk: To Be Announced

Location: Academy Hall

Breakout: Small-Dollar? What Fundraising Really Looks Like Down-Ballot

Location: Vista Room

Creative Workshop: Crafting Ads for Digital and Social

Location: Angle Room

11:15am – 11:30am

Networking Break

11:30am – 12:15pm

Main Stage Talk: FEC Compliance: What’s New this Campaign Cycle?

Location: Academy Hall

Main Stage Talk: The Candidate’s Pre-Launch Checklist

Location: Academy Hall

Breakout: Sustaining a Business in the Campaign Industry: Lessons from Firm Founders

Location: Vista Room

Creative Workshop: TV Creative that Works

Location: Angle Room

12:15pm – 1:15pm

Lunch

1:15pm – 2:00pm

General Session: To Be Announced

Location: Academy Hall

2:00pm – 2:45pm

Breakout: Everything Consultants Hate About You: A Playbook for Better Candidate-Consultant Relationships

Location: Academy Hall

Breakout: Earned Media When There’s No Local Media to Earn

Location: Vista Room

Breakout: Persuading Through the Mailbox: The Latest in Integrated Direct Mail Campaigns

Location: Angle Room 

2:45pm – 3:00pm

Networking Break

3:00pm – 3:45pm

Breakout: Persuading Voters: Determining the Right Media Mix

Location: Academy Hall

Speed Networking Session

Democratic Speed Networking Session

Location: Vista Room

Speed Networking Session

Republican Speed Networking Session

Location: Angle Room

3:45pm – 4:45pm

General Session: Industry Roadmap: Rapid Fire Talks that highlight what’s next in Fundraising, Digital Media, Direct Mail, and TV Advertising + Buying

Location: Academy Hall

4:45pm – 5:30pm

General Session: To Be Announced

Location: Academy Hall

5:30pm – 7:30pm

CampaignExpo Networking Happy Hour

Take your place at the ultimate political campaign conference.